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InMyArea Research

IMA Research: Technology, Media, and Local Issues

2024 Residential Solar Market Outlook: Growing Consumer Interest Faces Off Against Efficiency Concerns And Misinformation.

October 6, 2023

2024 Residential Solar Market Outlook: Growing Consumer Interest Faces Off Against Efficiency Concerns And Misinformation.

These days, energy issues dominate headlines, and Americans are understandably concerned about power grid insecurities, rising energy costs,...

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Housing Crisis Hotspots: Ranking College Towns With The Highest And Lowest Rents

June 12, 2023

Housing Crisis Hotspots: Ranking College Towns With The Highest And Lowest Rents

Many students overlook the importance of considering local housing prices when choosing a college. While universities may provide campus rooms...

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How To Update Your Voter Registration When Moving

September 22, 2022

How To Update Your Voter Registration When Moving

Every time you move to a new home – even within the same city – there is a long laundry list of places where you’ll need to...

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Are Funds From The 2021 Infrastructure Bill Enough To Repair America’s Bridges?

August 30, 2022

Are Funds From The 2021 Infrastructure Bill Enough To Repair America’s Bridges?

The Infrastructure Investment and Jobs Act (IIJA) is landmark legislation, a victory long sought by both parties to meaningfully invest in...

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The Ultimate Guide To Green Living At Home

August 8, 2022

The Ultimate Guide To Green Living At Home

Table of Contents Level One: Quick, Low-Cost Changes to Ease You Into Green Living Level Two: Commit to Sustainable Lifestyle Changes...

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InMyArea.com’s National Solar Energy Adoption And Savings Report For 2022

April 19, 2022

InMyArea.com’s National Solar Energy Adoption And Savings Report For 2022

Solar energy has undoubtedly become one of the most-talked about sources of renewable energy. Solar panel prices have dropped nearly 70 percent...

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Local Taxes: Electric Vehicles Could Cost States $25 Billion In Lost Gas Taxes By 2030

October 26, 2021

Local Taxes: Electric Vehicles Could Cost States $25 Billion In Lost Gas Taxes By 2030

You can save a lot of money by switching to a battery electric vehicle (BEV): up to $14,500 over 15 years in lower fuel costs, according to...

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Seattle’s Millennial Migration

July 26, 2021

Seattle’s Millennial Migration

Our recent nationwide survey assessing young Americans’ plans found that a reheating economy and expanded remote work will drive...

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Reducing Screen Time: Phone Addiction Experiment

July 7, 2021

Reducing Screen Time: Phone Addiction Experiment

Americans are addicted to their smartphones, and our usage reflects just how hooked we really are . Nearly one-third of Americans say they’re...

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Most Annoying Neighborhood Behaviors

July 6, 2021

Most Annoying Neighborhood Behaviors

Have you ever dealt with a particularly annoying neighbor? For many, moving to a new place already comes with its own anxieties – and...

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The Cost Of Livable Land, State By State

July 6, 2021

The Cost Of Livable Land, State By State

Americans are always on the move. A recent study on 2020 relocation trends showed how most Americans moved South or West last year, with Idaho...

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Most Outdoor-Friendly States In 2021

June 17, 2021

Most Outdoor-Friendly States In 2021

A growing body of research has repeatedly confirmed what many of us understand at a basic level: In addition to the obvious physical benefits...

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Guide For People With Disabilities: Programs For Low-Cost Internet, Mobile Plans, And Digital Literacy

June 1, 2021

Guide For People With Disabilities: Programs For Low-Cost Internet, Mobile Plans, And Digital Literacy

In this guide, we explain how people with disabilities can receive low-cost internet and cellphone service. We also cover how to get free or...

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Forecasting Remote Worker Migration In 2021

May 27, 2021

Forecasting Remote Worker Migration In 2021

Since the beginning of the COVID-19 pandemic, some studies have claimed that a vast migration of millions of Americans will happen in the...

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2021 Pride Event Rankings

May 24, 2021

2021 Pride Event Rankings

No matter which city’s LGBTQ+ event you choose to attend, each Pride Parade weekend has the same dazzling ingredients mixed together to...

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Parents, Their Kids, And Internet Safety

April 28, 2021

Parents, Their Kids, And Internet Safety

As we all spend increasingly large portions of each day online, internet safety education is becoming all the more important for kids to learn...

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Craziest Taxes And Laws By State

April 20, 2021

Craziest Taxes And Laws By State

Laws can be downright wacky. In the name of fun, we took a look at each state to identify some of the more curious laws, taxes , and ordinances....

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Exploring Conspiracy Theories Around 5G

March 17, 2021

Exploring Conspiracy Theories Around 5G

Key Takeaways :  24% of people believed at least one 5G conspiracy theory to be true.  The conspiracy theory about 5G causing...

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Exploring Technology Struggles And Stress Of WFH Employees

February 18, 2021

Exploring Technology Struggles And Stress Of WFH Employees

Computer troubles are frustrating enough, even when you’re simply trying to watch a TV show or play a game . But when you’re...

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What To Expect From The 2020 Census

January 19, 2021

What To Expect From The 2020 Census

Though they’ve been conducted every 10 years since 1790, the process of a national census has rarely been without controversy. Throughout...

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Best U.S. Cities For Working From Home: 2021 The Best Small, Medium And Large Cities In All 50 States

January 6, 2021

Best U.S. Cities For Working From Home: 2021 The Best Small, Medium And Large Cities In All 50 States

In the aftermath of COVID-19’s first wave in March-April 2020, an astonishing 62 percent of employed Americans said they’d worked...

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Property Tax Updates Due To COVID-19 For All 50 States

May 31, 2020

Property Tax Updates Due To COVID-19 For All 50 States

Stimulus checks have been sent by the federal government, and extensions on income tax filings have been granted. But what about your real...

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Despite Baby Yoda Buzz, Netflix Still Trouncing Disney+ In Both Interest And Subscribers

January 23, 2020

Despite Baby Yoda Buzz, Netflix Still Trouncing Disney+ In Both Interest And Subscribers

Disney’s streaming service Disney+ launched November 12, 2019, with a huge catalog of Disney and Pixar family favorites, Marvel and Star...

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Study Reveals Agitation Levels Vary By State And Income – Does Your State Keep Its Cool?

January 14, 2020

Study Reveals Agitation Levels Vary By State And Income – Does Your State Keep Its Cool?

Data Production by Daniel Chae.  Introduction With our historic political divide, growing economic issues, unrelenting pressure...

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Black Friday And Cyber Week Sales Show Strong Consumer Demand For Ultra-Fast Internet

December 18, 2019

Black Friday And Cyber Week Sales Show Strong Consumer Demand For Ultra-Fast Internet

Along with countless retailers, internet service providers (ISPs) also offer discounts around the Thanksgiving holiday. While some Black Friday/Cyber...

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Game Of Thrones Deep-Dive: Categorizing All 379 Crimes Committed On The Show

December 17, 2019

Game Of Thrones Deep-Dive: Categorizing All 379 Crimes Committed On The Show

2019 has been a big year for Game of Thrones, from its controversial final season to being snubbed at the Golden Globes to becoming the most-tweeted...

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Disney+ Exceeds 15M Subscribers In First Five Days; Free Promotion A Key Subscription Factor

December 5, 2019

Disney+ Exceeds 15M Subscribers In First Five Days; Free Promotion A Key Subscription Factor

Days after Apple launched its new streaming service Apple TV+ , The Walt Disney Company followed with its own, Disney+. But while the naming...

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Will Apple TV+ Take A Bite Out Of Netflix?

November 14, 2019

Will Apple TV+ Take A Bite Out Of Netflix?

November of 2019 is a watershed month for streaming television as two important and popular companies, Apple and The Walt Disney Company, launch...

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Political Affiliation As A Predictor Of TV Content Preferences

October 2, 2019

Political Affiliation As A Predictor Of TV Content Preferences

We didn’t expect TV content to be as politically charged as everything else in America, but it turns out we were wrong. We studied whether...

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Study: Hollywood Remakes Cost More, Make Less Revenue And Disappoint Audiences

September 24, 2019

Study: Hollywood Remakes Cost More, Make Less Revenue And Disappoint Audiences

So far in 2019, Hollywood has invested more than $700 million in remaking films, banking on audiences to return to movies that have been successful...

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US Kids To Exceed 4 Trillion Minutes Of Screen Time In 2019

September 18, 2019

US Kids To Exceed 4 Trillion Minutes Of Screen Time In 2019

U.S. children are surrounded by screens and media.  Based on data from parents of children ages eight and younger, and parents of children...

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96 Percent Of Campus Crime Is Property Crime. These Are The Most Unsafe Colleges In America

September 9, 2019

96 Percent Of Campus Crime Is Property Crime. These Are The Most Unsafe Colleges In America

How Rankings Are Calculated Top 10 Most Unsafe Colleges in the U.S. Most Unsafe Colleges by State Top Ten U.S. College...

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You’re Probably Getting “TV Cheated” On: 53 Percent Of People Are Cheaters

August 29, 2019

You’re Probably Getting “TV Cheated” On: 53 Percent Of People Are Cheaters

Picture this. You’ve just returned home from a long business trip, and you can’t wait to watch Stranger Things with your significant...

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Innuendo & Gender In Film: 1990-2019 - An Analysis Of Explicit Content In Top Grossing Hollywood Movies

August 19, 2019

Innuendo & Gender In Film: 1990-2019 - An Analysis Of Explicit Content In Top Grossing Hollywood Movies

Nudity and Gender  Content and Movie Ratings Movies We've Analyzed From Silence of The Lambs to Basic Instinct...

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TV Homes Have Dropped By Four Million Since 2009 While U.S. Population Grew By 20 Million

July 31, 2019

TV Homes Have Dropped By Four Million Since 2009 While U.S. Population Grew By 20 Million

From 2009 to 2019, the US population has swelled by more than 20 million to nearly 330 million.  Over that same period, the number of households...

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Football Viewing Guide And Media Consumption Research (2019 Season)

July 24, 2019

Football Viewing Guide And Media Consumption Research (2019 Season)

NFL and NCAA ratings have bounced around the last few seasons with declines attributed to a variety of reasons such as cord-cutting and the...

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Loss Of 'The Office' Could Cost Netflix $935 Million In Annual Subscriptions

July 12, 2019

Loss Of 'The Office' Could Cost Netflix $935 Million In Annual Subscriptions

NBCUniversal recently announced that the incredibly popular sitcom,  The Office , will be removed from Netflix in 2021 and be put on the...

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Millennials Have Commitment Issues With Streaming TV

July 2, 2019

Millennials Have Commitment Issues With Streaming TV

Consumers have more media choices than ever. Analysis by InMyArea Research shows that millennials are doing more than simply cutting the cord. ...

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America's Best And Worst Counties For Homeowner Privacy

June 23, 2019

America's Best And Worst Counties For Homeowner Privacy

Identity theft starts by associating a name with an address. Local governments can choose whether to make this data available...

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About InMyArea Research

Technology changes every day and with it, so does the mind of consumers.

InMyArea Research is composed of industry analysts and data scientists. We conduct studies on internet usage, TV and streaming services viewership and how consumers make decisions when it comes to their home services. We also study internet connectivity, the digital divide and how it impacts students, low-income consumers, rural consumers and veterans.